You can now assess and protect your AI systems against Brand reputation risks using Prisma AIRS enhanced AI Red Teaming capabilities. This feature addresses a critical gap in AI security by identifying vulnerabilities that could damage your organization's reputation when AI systems interact with users in production environments. Beyond the existing Security, Safety, and Compliance risk categories, you can now scan for threats including Competitor Endorsements, Brand Tarnishing Content, Discriminating Claims, and Political Endorsements.

The enhanced agent assessment capabilities automatically generate goals focused on Brand Reputational risk scenarios that could expose your organization to public relations challenges or regulatory scrutiny. You benefit from specialized evaluation methods designed to detect subtle forms of reputational risk, including false claims and inappropriate endorsements that traditional security scanning might miss. This comprehensive approach allows you to proactively identify and address potential brand vulnerabilities before deploying AI systems to production environments, protecting both your technical infrastructure and corporate reputation in an increasingly AI-driven business landscape.